Wednesday, May 14, 2008

Chrysler's Gas Price Gimmick

Chrysler is offering new customers who buy a Chrysler, Dodge or Jeep a fuel card that will lock their gas price at $2.99 a gallon for three years, in lieu of a standard rebate. For some models, there is a gas card AND a rebate - $3,000 back on the Chrysler PT Cruiser, Dodge Charger, Jeep Grand Cherokee, Dodge Dakota and Dodge Ram. What do all these vehicles have in common? They all suck ... gas!

First of all, how desperate must Chrysler be to try this ploy? Pretty desperate - its sales dropped 23% in April and Chrysler cars get the lowest average mileage of any of the major automakers. Chrysler only has one compact car in its fleet and it makes no subcompact cars.

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